Reddit advertising agency for ecommerce and DTC brands
Be the answer to "anyone tried it?"
Shoppers search your product name plus reddit, or ask ChatGPT, and the answer quotes whoever posted last. If that isn't you, someone else's opinion is your review. For Cleverific, 62% of those citations now point at threads we wrote.
DTC and ecommerce brands we work with
- Honeylove
- Groundstory
- Cleverific
- Boxabl
- Medvi
What ecommerce brands get out of it
62%
Own the review thread
Of the Reddit citations in AI answers about Shopify order editing, that share points at Cleverific threads we wrote. 913 citations in three weeks.
7 hours
Show up the same day
From publishing a buyer's guide to its first AI citation. Vielight's first came 40 hours after posting.
54%
Win the research purchase
Of the Reddit citations in AI answers about Vielight's $2,000 headsets, that share points at our threads. Nobody impulse-buys one of those.
166K
Reach you'd otherwise pay for
Views on one organic post for a rug brand, with 52 comments. When we run ads on top, they go to people who already read the threads.
Shoppers ask Reddit before they buy
Ecommerce buyers stopped trusting star ratings a while ago. They search the product name plus reddit, or ask ChatGPT, and the answer quotes whoever posted last. If your brand has no threads, someone else's opinion is your review, and a dead or banned brand subreddit is where that opinion lands unanswered.
Cleverific sells order editing to Shopify stores, and its buyers ask very specific questions: how to fix an address typo after checkout, how to swap a size, what to do about the 180-day order lock. We wrote 94 posts and 52 comments across r/ecommerce, r/dropshipping, r/ecomshops and a dozen smaller subs, one question per thread, and 913 of the 1,482 Reddit citations in AI answers to those questions are now ours. Vielight sells brain photobiomodulation headsets direct at around $2,000, a purchase people research for weeks. 60 posts and 32 comments in r/redlighttherapy, r/Biohackers and r/VielightCommunity now hold 54% of the Reddit citations in AI answers about those devices.
- 01
Write the thread shoppers search
Product name plus reddit, "X vs Y", "is X legit". One question per thread, answered properly, in the subs where your buyers already ask.
- 02
Fix the dead brand sub
A neglected or banned subreddit is a fixable asset, not a write-off. The audience is already there, and a thread in a sub you run is cited 24 times on average against 7 elsewhere.
- 03
Ads on top of threads, not instead
Reddit ads convert when the organic presence exists to back the click. We run both as one channel, and the ads point at people who have already read the threads.
- 04
Skip it if nobody asks
Pure CPG with zero Reddit conversation is the one case we'll talk you out of. If nobody is asking, there is nothing to own.
The subreddits we have mapped for Ecommerce & DTC
Every one has a guide: who posts there, what gets removed and why, the karma gates and the AutoModerator rules. The right-hand columns compare what happens to an average post with what happened to ours.
- 1.5M
- members
- 6
- subreddits
- 35%
- of posts removed on average
- 6%
- of ours removed
| Subreddit | Members | Posts a day | Posts removed | Ours removed |
|---|---|---|---|---|
| r/ecommerce | 681k | 29 | 67% | 6% |
| r/shopify | 380k | 23 | 40% | 6% |
| r/dropshipping | 291k | 45 | 24% | 2% |
| r/ShopifyeCommerce | 52k | 10 | 40% | Not yet |
| r/woocommerce | 52k | 6 | 31% | 10% |
| r/bigcommerce | 5.2k | 1 | 10% | Not yet |
Removal rates are measured on a sample of recent posts in each subreddit, from Reddit's public archive. Our own figure counts our posts and comments there, outcomes only, and is left blank under ten items.
All subreddit guidesGet started in three steps
Step 1: Apply in two minutes
Tell us the company, who buys from you and what you want Reddit to do for it.
Step 2: Talk it through
On the call we look at where your buyers already talk and the searches worth owning, and tell you straight if it's a fit.
Step 3: Approve the first drafts
We write, post and moderate. You sign off each week's drafts and see what ranks and what AI answers cite.
Good fit, bad fit
Reddit only works where a real conversation already exists. We can earn you a place in it. We can't invent it, so we check before taking your money.
FAQs
Do you run Reddit ads or just organic?
Both, as one channel. Ads bring the reach, the organic community makes the click convert.
Our brand subreddit is dead or banned. Can you fix it?
Yes. A neglected sub is often the strongest starting point, because the audience already exists.
What does it cost?
Ads management starts at $10,000 a month plus ad spend. The subreddit engagement starts at $5,000 a month.